How to Integrate Culture during a Merger or Acquisition

Duration: 60 Minutes
During a significant change like a merger or acquisition, listening, architecting and integrating both cultures are critical for maximizing the value of the deal. Organizations that thrive in today's complex environment benefit from dynamic, robust cultures. It is common knowledge that mergers often fail or fall short of realizing expected value due to complications during cultural integration. When surveyed, many CEOs reported that they had no plan in place for integration and even if they did, they wished in hindsight that they'd devoted more time and resources to cultural integration.
Cultural integration
Instructor: Claudette Rowley
Product ID: 501566
Objectives of the Presentation
  • Understand definitions of culture
  • Identify culture's role in your organization's success or failure
  • Discuss key principles to assessing, influencing and designing culture
  • Uncover what matters most to employees during cultural integration
  • Learn a five step process for successfully integrating culture during a merger, acquisition or any significant change
Why Should you Attend
According to a Deloitte survey, 43% of CFOs named post-deal integration a top concern. A 2004 Mercer survey revealed that 75% of executives cited "harmonizing culture and communicating with employees" as the most important factors for successful post-merger integration. A 2011 global survey conducted by Aon Hewitt discovered that unsuccessful cultural integration was the number two driver of deal failure. The number one driver of deal failure was "integration/implementation took longer than expected" which in and of itself is adversely impacted by unsuccessful cultural integration.

Areas Covered
  • Why many mergers fail and what CEOs can do to prevent these failures
  • How cultural integration increases the intangible value of a company
  • How to help two companies come together to form a culture that works together well
  • A five step Cultural Integration Design process
  • Key principles to keep in mind during cultural integration
  • How to get buy-in from all levels of both organizations
Who can Benefit
  • C-level executives
  • Senior managers
  • Managers and HR professionals responsible for integrating culture
Topic Background
When a company is acquired or two companies merge, planning for effective cultural integration is forgotten, an afterthought or only addressed when the people side of the merger isn't working.
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Instructor Profile:
Claudette Rowley, Cultural Brilliance™ CEO, is a cultural design and change management consultant with a knack for building strategic plans and orchestrating organizational changes that boost business performance and increase employee engagement at the same time.

For the past fifteen years, Claudette has consulted, trained and coached executive leaders and management teams at Fortune 1000 companies, small businesses and start-ups to create a pro-active and innovative workplace culture that delivers outstanding results throughout all areas of an organization. Claudette is the creator of the Cultural Brilliance™ Methodology, author of Embrace Your Brilliance and co-host of the globally syndicated radio show, Cultural Brilliance™. She holds a Masters degree from the University of Michigan, is a certified coach through International Coach Federation and has trained in leading methodologies in organizational development, conflict resolution, mediation, the Predictable Success business life cycle model, and relationship systems.
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