FDA Food Labeling Claims - Understanding the Advantages and the Risks of Claims

Duration: 60 Minutes
Join this conference by expert speaker Natasha Rowley-Phipps to review the types of food labeling claims with an in-depth review of the regulations. Get insights on claims in the market place with examples and review of case studies of claims with enforcement actions taken by the FDA.This session will help both regulatory and marketing departments navigate this complex area of regulations while taking maximum business advantage of these regulations. You will leave this session with a good understanding of the topic and get access to government resources and reference presentation you can use to achieve compliance.
FDA Food Labeling Claims
Product ID: 501924
Objectives of the Presentation
You will also get answers to the following tough questions:
  • What changes to current claim regulations do you anticipate due to the new labeling requirements?
  • What is the benefit of a health claim versus a qualified health claim?
  • When do you think 'natural' will be defined?
Why Should you Attend
Claims can be a very beneficial marketing tool for your product in the market. These claims can set your product apart from the masses of other products with promises for better health and nutrient rich benefits. Many marketing departments go ahead and make these claims without understanding the regulations that must be met when making such claims. The consumer is protected by regulations with allowable and unallowable claims as well as the supporting disclaimers that must be present. It is important to understand how and when a claim may be made on a food package.

Areas Covered
  • In depth review of claims regulations
  • How and when to use claims
  • Undefined terms used on packages
  • Claims in the marketplace
  • Enforcement actions against companies with claims
Who will Benefit
Quality assurance personnel within food manufacturing facilities, corporate quality assurance personnel, marketing, research and development personnel and legal advisory teams.

$300
Recorded Session for one participant
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Live Session - How it works
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  • Get answers to your queries through interactive Q&A sessions via chat at the end of the session
  • Download the Certificate of Attendance and Purchase Invoice from your OCP Account 24 hours after the completion of the session
  • Please let us know your thoughts and views at the end of the webinar, your valuable feedback will help us improve
Recorded Session - How it works
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  • Upon purchase of the recorded session a link will be updated on your OCP Account within 24 hours
  • Please click on the link to access the Recorded Session
  • Presentation handouts in downloadable PDF format will be updated on your OCP Account within 24 hours of the purchase of the product
  • Download the Certificate of Attendance and Purchase Invoice from your OCP Account after 48 hours of the product Purchase
  • Please share your valuable Feedback at the end of the session
Instructor Profile:
Natasha Rowley-Phipps has more than 20 years of experience in food quality, nutrition labeling, manufacturing and research. Natasha graduated from Kansas State University receiving her B.S. in Bakery Science Management with further studies in a master's program of Cereal Chemistry. Early in her career she held positions within the USDA Grain Marketing Research Center and AIB International, collecting and analyzing research data. Her career focus then progressed into restaurant quality assurance with several top quick service restaurant chains. During this time her primary responsibilities were nutrition labeling, vendor audit programs, and restaurant food safety management. After this she took a position within manufacturing quality with a top gluten free producer of baked products. Her responsibilities within this role included retail product labeling, developing all quality and safety programs, analytical laboratory management, and sanitation program management. Natasha is now a consultant providing services to food manufacturers, retailers, and brand owners in all areas of food safety, quality and regulatory compliance.
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